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nutrition education and obesity prevention branch

Public Relations

Our Public Relations section provides resources to funded partners, such as press releases and media advisory templates, social media post recommendations, relevant message and data points, and informational/training webinars. In addition, we provide technical assistance in support of local partner events and activities.  

Rethink Your Drink Day 2020 Has Been Cancelled due to COVID-19

For the past two years, CDPH's CalFresh Healthy Living program has worked with hundreds of partners from across the state to host Rethink Your Drink Day community events that raise awareness about the health effects of sugary drinks and promote the benefits of drinking water. This year, due to the evolving COVID-19 situation, as well as guidance from the Governor's Office and our CDPH Director Dr. Sonia Angell, we cancelled these events, which were originally planned for May 13.

We want to give a shout out to our many partners, including staff from Local Health Departments to community-based organizations and schools, for their tireless efforts to inspire Californians to consume more water and fewer sugary drinks as a way to improve health. We look forward to the day when this pandemic is over so we can connect in-person with the populations we serve. Meanwhile, we continue to work toward community change that increases access to healthy beverages throughout this Golden State.

For Rethink Your Drink Day resources and updates, visit www.RethinkYourDrinkDay.com.  

What is Healthy Snack Day - September 2, 2020

Healthy Snack Day is a Statewide Day of Action in California to raise awareness that healthy snacking can be easy and affordable. As long as we have the clearance to meet in person, our local partners from across the state will conduct Healthy Snack Day events on September 2. We hope you will join us to learn and share recipes, tips and tools for snacks that are both satisfying and healthy for you and your family. Please continue to visit our Healthy Snack Day website for new 2020 resources and updates.

 

Be Better Field Guide

Family preparing healthy meal     Community event group dressed as fruit and vegetables

The Be Better Field Guide is a collection of local level promotions, media materials, community activities, and message points, all designed to help local health departments promote healthy eating and drinking, physical activity, and policy, systems and environmental change. Attached is the Field Guide (PDF).  Also, for an introduction to the Field Guide please view our webinar at this link.  


Champions for Change Recruitment and Orientation Guide

Image of community hands      Group of Champions during PA break

Part 1, the Champions for Change Recruitment Training, is designed to help LIAs recruit and promote Champions for Change in their local communities. Part 2, the Champions for Change Orientation Training, is designed to equip new Champions with the information and resources needed to be effective agents of change in their counties. Attached is the Champions for Change Recruitment and Orientation Guide (PDF).

Additionally, the materials listed below are referenced in the Guide and are available by request. Please email: NEOPB_MediaPR@cdph.ca.gov to obtain copies.*


    •         Recruitment Training PPT presentation
    •         Orientation Training PPT presentation
    •         Champion profile image
    •         Who is a Champion for Change
    •         Champion Recruitment Questionnaire
    •         Champion Welcome Letter
    •         Media release form 
  
*We are currently in the process of converting these documents and webinar to ADA web accessible formats. If you need assistance please contact us at NEOPB_MediaPR@cdph.ca.gov

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